Hiranandani forays into Senior Living Segment; Signs value partnership with GTB’s Elements Active at Hiranandani Parks, Oragadam
Chennai, 11th Nov 2025: Hiranandani Communities, a Niranjan Hiranandani Group initiative, announced its entry into the premium senior living segment with the launch of ‘Elements’ at Hiranandani Parks, Oragadam — an integrated township in Chennai. Spread across 4.5 acres with a development potential of 1 million sq. ft., the project will offer 400 residences in two phases. Each 2 BHK home, sized around 700 sq. ft. and priced from ₹60 lakh onwards, contributes to an estimated project value of ₹300 crore.
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| (L to R) Dr. Niranjan Hiranandani, Founder & Chairman, Hiranandani Communities; Bharat Doshi, Chairman, GTB Urban Developers |
Dr. Niranjan Hiranandani, Founder & Chairman, Hiranandani Communities, said, “This launch marks a pioneering collaboration between Hiranandani Parks and GTB Developers to create a world-class, wellness-driven ecosystem for seniors — integrating holistic care, on-site medical support, recreation, assisted living, and hospitality services.”
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Part of the 360-acre Hiranandani Parks township, the project aligns with Oragadam’s rapid evolution into Chennai’s leading industrial and residential corridor, home to 22 Fortune 500 companies and supported by major infrastructure upgrades like the ₹300-crore Oragadam Industrial Corridor Road, new flyovers, and the upcoming Chennai Peripheral Ring Road.
Mr. Bharat Doshi, Chairman, GTB Urban Developers, called the collaboration “a synergy of Hiranandani’s scale with GTB’s detail,” while Mr. Arun Bharathi, Managing Director, added that “Elements will be among the finest retirement communities in India, blending community living with modern technology-enabled care.”
Hiranandani Parks has already delivered 1,500 apartments, 55 acres of plotted development, and 65,000 sq. ft. of retail space, offering rental yields up to 7% — the highest in Chennai. The next 100-acre phase will include premium residences, villas, plots, and commercial zones.
With India’s senior population projected to reach 194 million by 2031, Hiranandani’s foray into senior living represents a strategic move into a high-growth, under-served real estate segment. Following Oragadam, the Group is exploring Panvel and Powai for future senior-living projects, furthering its vision of inclusive, multi-generational communities.
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