Chennai Mayor inaugurates Source Segregation Challenge2022 | Campaign by Chennai Enviro
Campaign by Chennai Enviro aims to ingrain sustainable waste management practices amongst the citizens of Chennai. Chennai, 09July 2022: Chennai Enviro, a subsidiary of Re Sustainability Limited, has launched a full-fledged source segregation campaign, #sourcesegregationchallenge2022 , to espouse behavioral change in waste management practices among the public. The initiative involves people getting a picture clicked with segregated waste bins—wet and dry—and sharing them on Facebook, Twitter or Instagram using the hashtag #sourcesegregationchallenge2022. YouTube VideoЁЯСЗЁЯСЗ The campaign was kickstarted by Ms. Priya Rajan, Hon’ble Mayor of Chennai, who posted to her social media handle @PriyarajanDMK a selfie with segregated waste bins at the Chennai Enviro zonal office , whilst roping in three others to take up challenge. The selfie challenge has begun in full swing and the Chennai Enviro, as the city’s sustainability partner, will reward the “environmental champions” with exciting priz...