Baskin Robbins Ice Creams Aims at Robust Growth in Chennai | Introduces 17 new products
Chennai, April 18th: One of the world’s largest ice cream chains – Baskin Robbins witnesses a growing demand for ice creams in Chennai . Catering to the growing consumer demand and keeping in mind evolving consumer preferences, Baskin Robbins has further expanded its product line with newer formats and flavors. The brand recently announced the launch of a number of product categories and new flavors for this summer season. Press meet video ЁЯСЗЁЯСЗ Baskin Robbins is present across 16 Parlours in Chennai. The brand has presence across a total of 220+ locations in the South region and 850 plus locations nationally. It aims to further grow its footprint in Chennai specifically with the addition of another 4-6 Parlours every year and is targeting to add 100 plus stores nationally this year. The brand has been consistently growing its network as well as its appeal amongst younger consumers with well thought through products and targeted marketing initiatives. Additionally, the brand also retai...