CaratLane Marks 17 Years of Excellence with Grand Flagship Launch in Chennai, Featuring Actress Kayadu Lohar
Chennai, India – 8th October: CaratLane, India’s leading omnichannel jewellery brand, marked its 17th anniversary with the grand launch of a new store on Usman Road, one of Chennai’s most iconic jewellery destinations. The occasion was made even more special with the presence of popular Tamil actress and long-time brand associate, Kayadu Lohar, who officially inaugurated the store.
Spanning 1,400 sq. ft., the new store reinforces CaratLane’s growing footprint in Tamil Nadu—a region that has played a pivotal role in the brand’s growth journey. Chennai, in particular, has emerged as a stronghold for CaratLane, contributing to a 33% surge in revenue (year-to-date till August FY26) compared to the same period in FY25. This growth has outpaced the state’s overall 30% revenue increase, underscoring Chennai’s importance as a core market.
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Reflecting on the milestone, Mr. Saumen Bhaumik, Managing Director of CaratLane, shared: “Celebrating 17 years with the launch of a new store on Usman Road—Chennai’s jewellery hub—feels like a full-circle moment. We’re excited to further strengthen our bond with customers here and are thrilled to welcome Kayadu Lohar as our official Brand Ambassador. Tamil Nadu is where CaratLane’s journey began, and this launch signals a new chapter in our story.”
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| (L to R) Kayadu Lohar, Tamil actress and long-time brand associate; Saumen Bhaumik, Managing Director of CaratLane |
The new store offers CaratLane’s signature blend of modern design and traditional elegance, with collections tailored for daily wear, festive celebrations, and life’s special moments. Designed to reflect both local preferences and contemporary trends, the store aims to create a warm and immersive experience for every visitor.
As CaratLane looks to the future, it remains focused on expanding into tier-2 and tier-3 cities, curating regionally inspired collections, and leveraging technology to enhance customer experience—both in-store and online. The new Chennai store is a testament to the brand’s continued commitment to making beautiful, high-quality jewellery accessible to all.
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