Taboola, the world’s leading discovery platform, today announced an exclusive partnership with Andhra Jyothi, the leading Telugu-language publisher
Chennai, August 27, 2019:
- Andhra Jyothi will also use Taboola Newsroom, which provides editorial teams with actionable insights and data about content performance in real time, as well as unique insights on trending topics from Taboola’s publisher network.
Taboola, the world’s leading discovery platform, today
announced an exclusive partnership with Andhra Jyothi, the leading
Telugu-language publisher with over 100 million page views reaching Telugu
readers across India and the US. The partnership will see Andhra Jyothi using
Taboola’s discovery platform on mobile and web to maximize traffic and increase
user engagement.
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Run Muck, SVP Global,
Taboola
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"The local
and global reach of Andhra Jyothi, of about 100 million page views per month, allows us to
reach users in their native language, spoken by roughly 80 million
people," says Koganti Bhanu Prakash, Director of Andhra Jyothi. “To
continue putting out high-quality regional journalism, we count on Taboola as a
key discovery partner to continue to grow monetization, audience, and
engagement".
“We are excited to partner with Andhra Jyothi, and work together to
drive growth around user engagement, revenue and audience,” said Adam Singolda,
CEO and Founder at Taboola.
Taboola enables over 1.4B people to discover what’s interesting and new
at the moments they’re most ready to explore. Powered by AI and a large
dataset, Taboola’s discovery platform creates new monetization, audience and
engagement opportunities for digital properties, including publishers, mobile
carriers and handset manufacturers. Advertisers use Taboola to reach their
target audience when they’re most receptive to new messages, products and
services.
Some of the most innovative digital properties in the world have long
term, exclusive relationships with Taboola, including CNBC, NBC News, USA
TODAY, BILD, Sankei, Huffington Post, Microsoft, Business Insider, The
Independent, and Le Figaro. Taboola, now over 1,300 people globally, is
headquartered in New York City with offices in Mexico City, São Paulo, Los
Angeles, London, Berlin, Madrid, Paris, Tel Aviv, New Delhi, Bangkok, Beijing,
Shanghai, Istanbul, Seoul, Tokyo, and Sydney.
Learn more at www.taboola.com
and follow @taboola on Twitter. 💢💢
