Supported by IBPS, DSM Soft Pvt Ltd’s Tiruchirappalli centre is empowering local youths especially women in the region

• The India BPO Promotion Scheme (IBPS) aims to encourage the IT/ITes ecosystem in Tier 2 and Tier 3 cities in India.

Tiruchirappalli, 17^thJune 2021: The India BPO Promotion Scheme (IBPS) by the Government of India has played a pivotal role in facilitating the expansion of BPO/ITeS companies in several Tier 2 and 3towns across the country. Under the aegis of IBPS, DSM Soft Pvt Ltd has set up the operations in Tiruchirappalli that has created employment opportunities for local youth. The unit has a total head count of 305 employees, with women accounting forabout 53% of the workforce.

DSM Soft Pvt Ltd. had been allocated 300 seats under IBPS to setup BPO/ITES unit at Tiruchirappalli, Tamil Nadu, which commenced operations in September 2019. The IBPS scheme was notified by the Ministry of Electronics & Information Technology (MeitY) under the Digital India Programme. Software Technology Parks of India (STPI) is the executing agency of the IBPS scheme.

Headquartered in Chennai, DSM Soft Pvt Ltd offers a range of services globally like Geospatial Telematics, Engineering Services, E-publishing Services, besides providing GPS-based Vehicle Tracking and Fuel Tracking services.The company has developed in-house automation tools to boostefficiency.

Dr Omkar Rai, Director General, Software Technology Parks of India, said: “The IBPS scheme is an endeavour to foster BPO/ITeS ecosystem beyond metro cities and thus create employment opportunities for local youths. It is heartening to see that DSM Soft Pvt Ltd has successfully setup operation at Tiruchirappalli, Tamil Nadu and is empowering women in the region through employment opportunities. I believe this initiative from DSM Soft Pvt Ltd will inspire more entrepreneurs to focus on the potential of our Tier 2/3 cities."

Ramesh Ananthakrishnan, MD, DSM Soft Pvt Ltd, said: “Expanding to Tiruchirappalli was our obvious choice. It is well-connected to Chennai and has witnessed the rise of several technical higher educational institutions that have provided us with a massive talent pool.  STPI has played a significant role in encouraging companies like us in expanding to Tier 2 cities under the IBPS scheme. The team is extremely proactive in providing us guidance at each step.”

The objective of the scheme is to foster an IT ecosystem in Tier 2 and 3 cities through the establishment of 48,300 seats in respect of BPO/ITes operations across the country. The scheme provides financial assistance of up to 50% of the total admissible expenditure (Capital / Operational), with an upper ceiling of Rs. 1 lakh per BPO/ITES seat.  There are certain special incentives in the scheme to promote employment to women and specially-enabled persons, the participation of local entrepreneurs, setting up operations at non-capital cities, etc.

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