Homepreneur Awards - Honoring & Celebrating Home-based Women entrepreneurs
Chennai, May 21, 2021: The House of Brand Avatar, decided
that the efforts of the unsung women should get some recognition and out of
such decision was born THE HOMEPRENEUR AWARDS (Suyasakthi
Virudhugal). These awards, which
have run 3 successful editions, have created a platform to Recognize, Reward,
Celebrate and Transform such home-based businesswomen who are carrying on
diverse business activities from home starting from baking, tutoring, freelancing,
beautician, writing, healthcare services to catering.
(L to R) Hemachandran, CEO of Brand Avatar; Suhasini Mani Ratnam - Actress, Social Activist; Mani Ratnam, Indian Film Director |
“Every woman's success should
be an inspiration to another.
“Women don't need to find a
voice, they have a voice, and they need to feel empowered to use it, and people
need to be encouraged to listen.”
“I am not the first woman to
multitask. I am not the first woman to work and have a baby — there are many
women who have done this before.”
So, likewise there are many amazing sayings from women achievers. No pandemic can stop women from keep doing and achieving, just as our Brand Avatar along with Sakthi Masala - Homepreneur award will never miss to recognize them. Here comes the 4th edition, THE HOMEPRENEUR AWARDS (Suyasakthi Virudhugal) with more celebration, power, search, eagerness.
Dr. J Radhakrishnan - IAS - Principal Secretary to Government of Tamil Nadu Health Department |
The awards are finalized
by the following panel of jury comprised of eminent women from multiple
disciplines
Ms.
Rathna Sivaraman- Entrepreneur and Media Personality
Ms.
Veena Kumaravel - Founder, Naturals Salon
Ms.
Nina Reddy- Joint Managing Director, Savera Hotels
Ms.
Rinku Mecheri - Social Entrepreneur & Founder of Chennai Volunteers
Dr.
Saundarya Rajesh - Founder-President, AVTAR Career Creators & FLEXI Careers
India
Dr. Latha Rajan – Founder, Ma Foi Strategic
Consultants
Ms.
Lakshmi Ravichander – Founder of Event Art
Ms.
Poornima Ramasamy, National Award-Winning Costume Designer & Stylist and
Entrepreneur
Ms.
Krithika Radhakrishnan- Arkay Productions
Ms.
Hema Rukmani – CEO, Thenandal Entertainment
Ms.
Shylaja Chetlur- Founder & Managing Trustee- Cinema Rendezvous
Dr.
Manimekalai Mohan- Managing Trustee & Correspondent, SSVM Institutions
& SSSVM World School, Coimbatore
Dr.
Srinisha Maran- Chairperson Bharath University & Sri Balaji Medical College
Ms Ravoofa H.K- Media Mason
The interesting numbers tell the success story and overwhelming popularity of these awards. The first three seasons involved thousands of valid nominations from Tamil Nadu (both Offline and Online), shortlisting of 1800 nominations, one-on-one interviews with 300 entrepreneurs and finally shortlisting of over 90 women for the coveted awards. There have been workshops and consistent mentoring support from the Jury Members.
Announcing the 4rd
Edition, where the registration process commences on 21st May and
closes on 18th June., followed by virtual interviews on 26th
& 27th June., culminating in the Virtual Awards Function on 25th
July.
Dr. J Radhakrishnan - IAS - Principal Secretary to Government of
Tamil Nadu Health Department launched the website www.homepreneurawards.com / www.suyasakthiawards.com congratulated Brand Avatar for such encouraging
program and he spoke on the importance of women empowerment. He also stressed on
the pandemic, saying the government is taking all necessary steps to overcome
and will soon achieve.
Suhasini Mani Ratnam - Actress, Social Activist shared her experience
being part of the previous seasons of Homepreneur Award. She was in all praise
for the initiative by Brand Avatar, even during pandemic to help and support
the women entrepreneurs which brings positive
note during the trying times.
Mani Ratnam - Indian Film Director wished the entire team
all success for the grand event and initiative. He said woman are achievers and
they have every power to succeed. Along
with Ms Suhasini, launched the first video for Homepreneur Award Season 4.
Aari, Actor &
Social Activist wished Brand Avatar for
the initiative of taking this digital during pandemic and invited women entrepreneurs
to register. He had also promised to voice and support if any women
entrepreneurs need his guidance and support in upbringing their business. Being
a social activist, he was very happy to launch the trophy of Homepreneur Award Season 4.
All the jury members joined the
virtual event and expressed their eagerness to digitally meet the participants
and interview. They wished all success to participants.
Mr. Hemachandran, CEO of Brand
Avatar mentioned that the three editions of Homepreneur Awards had not only
been the recognition of them but also how Homepreneurs benefited from the
engagement that happened beyond the awards. Their opportunities multiplied,
networks increased and enriched their knowledge through the workshops conducted
after the awards. The introduction of HOMEPRENEUR CIRCLE stems from this, it
will go beyond the awards to help the homepreneurs. We are as eager as the
participants and it is conducted digitally this time.
“It has been an encouraging journey over three editions, especially this time during the pandemic there have been a lot of budding homepreneur and we expect registrations to steep rise. Season 4 of Homepreneur Awards will be even more interesting with lot of new categories.
Criteria for selection: Uniqueness of idea, Scalability and Progress & Revenue
Process: The registrations go through an internal filtration before being called for virtual interview with the jury members. The entire process is completely digital and based on the “Criteria for Selection”, the eminent jury members evaluate and choose the winners from each category. The winners get awarded in the main event scheduled for 25th July.
About the Organizer:
BRAND AVATAR:
Brand Avatar represented by its
Founder CEO Mr. Hemachandran, is a branding and event management firm which
over the last few years brought to life unique and magnificent events, the
latest being PRIDE OF TAMILNADU AWARDS, FASHION PREMIER WEEK, etc. Brand Avatar
also delivers a fully integrated marketing communications program and Brand
Management solutions for companies and individuals alike. Brand Avatar has
undertaken this unique initiative called HOMEPRENEUR AWARDS that will create a
platform for awarding women who are doing business from home to earn or augment
their earning.
Brand Avatar also owns The
Celebrity Badminton League, a new league (Sports + Entertainment) that was
launched in Chennai in Jan 2016 and now a PAN-India property with season 1 held
in 3 cities and Finals in Malaysia. Mr. Hemachandran is an active Angel
Investor and member of THE CHENNAI ANGELS and INDIAN ANGELS NETWORK.
The main event is telecasted in
Avatar live, don’t miss to catch up for the main event digitally on 25th
July
Register @ www.homepreneurawards.com /
www.suyasakthiawards.com
****