SIGMA fp - The World’s Smallest & Lightest, Pocketable Full-Frame Camera Launched in India

  • MRP: INR 2,15,000 for body & INR 2,50,000 with SIGM 45mm F2.8 DG DN | Contemporary kit lens
Chennai, 13 October 2019: SIGMA Corporation, one of the world’s leading camera and lensmakers, launched “SIGMA fp”, the world's smallest, lightest, scalable, seamless, mirrorless digital camera with a full-frame image sensor, in India on Sunday. The camera, which is SIGMA’s take on an entirely new system camera, is designed to change its configuration with great flexibility centered around the user. With a weight of 370g, and overall dimensions of 12.6×69.9×45.3mm, the camera is highly portable and can be comfortably used with drones and gimbals, for portraits, 4k streaming, in the field and more. 
Ananth Seshan, Director, Shetala Agencies displaying the Product
The back-illuminated 35mm full-frame Bayer sensor with 24.6 effective megapixels supports full-fledged video production with 12-bit Cinema DNG external recording and 4K UHD/24fps recording.

Mr. Ananth Seshan, Director, Shetala Agencies - who represents SIGMA in India, said, “SIGMA fp is a fantastic new generation of cameras that will revolutionize digital photography and film-making. There are several modes the camera can be used with, making it highly versatile and perfectly adaptable to different styles of photography or videography.”

Other Features of SIGMA fp:
1.   World's smallest and lightest full-frame camera: With a total body weight of 370g (without battery and card), the compact body of the SIGMA fp is built with a signature heat sink structure and sealing on 42 points for a dust- and splash-proof structure, making it a perfect camera to use for long hours under all types of environments.
2.   Electronic Shutter for a variety of settings: The SIGMA fp incorporates a construction without a mechanical shutter for quiet shooting. This allows shooting without worrying about noise in a situation where one would have hesitated with a conventional camera because of its shutter sound. It gives no shutter shock even when shooting in quick succession at a frame rate of 18 frames/sec. eliminating even the tiniest shakes. In addition, the absence of a mechanical shutter, whose performance level can change through continuous operation, means that the SIGMA fp is a camera with improved reliability.
3.   Superior options in artistic picture & video creations: The SIGMA fp is a front runner in incorporating functions that help to explore photographic and cinematic creations. For instance, in addition to a number of different color modes, the SIGMA fp has newly introduced the “Teal and Orange” mode, inspired by the color grading technique commonly used in Hollywood films. Each mode has a slider that enables adjustment of the strength of the effects to apply, providing even greater control in one's creations and in live situations.The SIGMA fp is the first SIGMA camera to employ a tone curve adjustment function in addition to "Fill Light", a special adjustment function of SIGMA Photo Pro, and they are both available in-camera. It has also newly introduced "TONE" and "COLOR" buttons for quick access to each of the tone control and color mode menus.
4.   Advanced picture & video generating functions: The SIGMA fp employs a number of advanced technologies for image and video generation. The Auto HDR function takes advantage of an electronic shutter to take multiple pictures of different exposures (3 frames for still photography and 2 frames for video) at once, which can then be merged into a single picture or video with a great dynamic range that could not have been achieved in normal shooting. The Cinemagraph function, meanwhile, achieves a hybrid between still photography and video in the form of animated GIFs in which parts of a still image keep moving. With this function, the SIGMA fp is capable of creating Cinemagraphs in-camera.
5.   L-Mount: The SIGMA fp uses the L-Mount*, characterized by a short flange focal length, large diameter, and superior durability. For interchangeable lenses, in addition to the wide-ranging choices of SIGMA lenses, other manufacturers' lenses can also be an option through SIGMA’s L-Mount Alliance in collaboration with Leica Camera AG and Panasonic Corporation. With the SIGMA MOUNT CONVERTER MC-21, SIGMA SA mount and SIGMA's CANON EF mount lenses can be used, making the best out of one's lens investment.
6.   Supports full-fledged video production: For raw video data, the SIGMA fp supports 12-bit CinemaDNG external recording. With 4K UHD/24fps recording, it produces video data that can be used even in filmmaking. It also supports ALL-I recording which is optimal for editing H.264 compressed videos. For video output, it uses USB3.1(GEN1), which allows smooth data transmission to an external recording unit. As it also supports cinema camera-like user interfaces, the SIGMA fp is a camera that can be taken straight to video production settings.
7.   Seamless transition between Still and Cine modes: Going from the Still mode to the Cine mode at the flip of a switch. Each mode comes with a specially designed operation system and displays, making it possible to concentrate on shooting in each mode, hassle-free.

About The Company: Sigma is a Japanese based family owned manufacturer of DSLR cameras, camera lenses and camera accessories. Founded in 1961 by Mr. Michihiro Yamaki, father of the current CEO, Mr. Kazuto Yamaki, all of the company’s products are manufactured in its own Aizu factory in Japan. Sigma has an extensive range of photography lenses, cameras and CINE Lenses.

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