New Balance Opens Second Store in Chennai at Express Avenue Mall

Chennai, February 10, 2026: New Balance, the global brand celebrated for its craftsmanship and innovation, has strengthened its presence in Tamil Nadu with the launch of its second store in Chennai at Express Avenue Mall. The new opening marks a significant milestone in the brand’s India growth journey, reinforcing its commitment to creating authentic retail spaces rooted in movement, culture, and design.

The launch event brought together Chennai’s leading voices from culture, fashion, and fitness to experience New Balance’s evolving retail vision—one that goes beyond traditional shopping to create an environment where performance and lifestyle seamlessly coexist. Actress Malavika Mohanan joined the celebration, adding to a vibrant moment that reflected the city’s dynamic cultural energy. The store curates a comprehensive range of offerings—from everyday essentials to design-forward icons—bringing together heritage craftsmanship and modern innovation under one roof.

The excitement continued the following morning with a New Balance community run at Express Avenue Mall, drawing over 100 runners from across the city. The initiative underscored the brand’s focus on community building and shared purpose, with participants also getting an opportunity to experience the newly launched 1080 v15 running shoes.

Radeshwer Davar, Country Manager, New Balance India, said the response to the brand across the country has been highly encouraging over the past two years. He noted that Southern India has emerged as a key growth driver, with the brand doubling its regional presence in the last six months. Chennai, he added, stands out for its strong appreciation of quality, performance, and design, making the new store at Express Avenue an ideal destination for delivering a more elevated, community-driven retail experience.

Sharing her thoughts, Malavika Mohanan said it is always special to return to Chennai, a city known for its incredible energy. She added that New Balance’s authentic blend of sport and culture resonates strongly with her, and seeing that philosophy come alive at the new store makes the launch particularly meaningful.

Located on the first floor of Express Avenue Mall, the new store offers a refined retail experience shaped by performance, culture, and community—further strengthening New Balance’s footprint in India.

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