Mercedes-Benz India, pioneers of the ‘Luxury Multi- Purpose Vehicle’, launch the new V-Class Elite

Mercedes-Benz India expands the Luxury MPV segment it created

• The V-Class Elite is a versatile luxury ‘MPV’ that provides utmost comfort & practicality
• The V-Class Elite will be available in the 6 seater long-wheelbase variant
• Continuing Mercedes-Benz’s BS VI transition, the V 220d will be available in a 2 litre BS VI compliant OM 654 diesel engine
• 1950 cc| 120 kW|380 Nm| 0-100 km/h in 11.1s | 9G-TRONIC for the first time
• Luxury seats with massaging function and climate control| Burmester® surround sound system with 15 speakers & output of 640 W
• AGILITY CONTROL suspension with selective damping system
• Made in Spain, this luxury multi-purpose vehicle is sold in more than 90 countries
• The Star Ease maintenance packages for the V 220 d starts at Rs. 109300 for 2 year/30,000kms
• The ex-showroom price of the V-Class Elite starts at INR 1.10 crore (ex-showroom, India)

Chennai: India’s largest luxury carmaker, Mercedes-Benz launched the V-Class Elite today. As the pioneers of the ‘Luxury Multi-Purpose Vehicle’(MPV) segment, the brand now offers a product that combines highest standards of passenger cars with the functionality and practicality of an MPV. The versatile vehicle allows customers to choose from a wide range of customization options, as well.Martin Schwenk, Managing Director & CEO, Mercedes-Benz India launched the V-Class Elite in Chennai, today.

(L to R) Mr. Arun Surendra, Managing Director, VST Titanium Motors , Mr. Martin Schwenk, MD and CEO of Mercedes-Benz India

Speaking on the launch, Martin Schwenk, Managing Director & CEO, Mercedes-Benz India commented, “We are glad to continue our product offensive with the launch of yet another unique and versatile product for our discerning customers. The V-Class launched in January this year pioneered the luxury MPV segment and has witnessed much success. We listen to our customers and now have seen an opportunity to complete the range of the V-Class in India with the introduction of the V-Class Elite. 

The V-Class Elite combine s functionality with utmost luxury, unparalleled comfort, convenience, and uncompromised safety, all of which illustrate true characteristics of a Mercedes-Benz vehicle. The V-Class Elite is targeted at a wide array of potential customers comprising large families, sports enthusiasts, businesses owners, who want a top-end luxury MPV that suits their lifestyles. We are confident that the V-Class Elite as a one of its kind product in India will create new benchmarks for luxury travel in the country and expand the segment.”

Martin Schwenk further added, “We will be continuing our product offensive in Q4 as well ,and we strive to launch a product every month, going forward into the next year. We aim to continue engaging with our customers and fascinate them with offering unique and memorable products, services and experiences. We are also very satisfied with our sales performance, particularly during the festive period and have witnessed early signs of recovery.”

(L to R) Mr. Arun Surendra, Managing Director, VST Titanium Motors , Mr. Martin Schwenk, MD and CEO of Mercedes-Benz India

Key product features:

• Luxury seats with massage, climate control functions
• Centre console with refrigerated compartment
• Burmester® surround sound system
• Panoramic sliding roof (Optional)
• 17 inch alloys standard |18 inch alloy as option
• AGILITY CONTROL suspension with selective damping system
• EASY PACK TAILGATE with separate Rear window opening
• Leather upholstery options – Silk beige / Black
• Ambient Lighting
• 360 degree camera with Active Park Assist
• Electric sliding doors
• Accessories package

(L to R) Mr. Martin Schwenk, MD and CEO of Mercedes-Benz India, Mr. Arun Surendra, Managing Director, VST Titanium Motors

Engine & Transmission:

• 120 kW/163 hp of power | 380 Nm of torque | 0-100 in 11.1 s | 1950 cc diesel engine
• 9G-TRONIC

Safety features:

• 6 airbags | Attention Assist | Active Parking Assist with 360 degree camera
• PRE-SAFE®

Color variants:

• Steel Blue | Selenite Grey | Graphite Grey |Obsidian Black Metallic | Cavensite Blue Metallic | Rock Crystal White Metallic | Brilliant Silver Metallic

About Mercedes-Benz India: Established in 1994, Mercedes-Benz India which celebrates its 25th anniversary in India, pioneered the luxury car market in the country and boasts of more than 130 years of cutting-edge innovation in the luxury automobile industry globally. Set up in 2009, Mercedes-Benz India’s world-class production facility is spread over 100 acres in Chakan near Pune. Since June 2015, Mercedes-Benz India also commenced production from its new expanded production facility located in the same premise. Mercedes-Benz India is part of Mercedes Benz’s Global Production Network. It plays an important role in the CKD/MVP production network in Brazil, Indonesia, Malaysia, Thailand and Vietnam. At these locations, Mercedes Benz produces vehicles in various extension levels for domestic markets. The production facility now carries an investment of INR 2,200 crores and has the largest installed production capacity for any luxury carmaker in India. 

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